Awards Night Nightmare: Serene Branson’s On-Air Stroke

15 Feb

The Grammys is noted as a night of star-studded glamour. This year viewers were anticipating for the buzz to surround performers such as Katy Perry, Lady Gaga, and Taylor Swift. However, this year one reporter found herself thrust into the spotlight in a very unfortunate way.

Serene Branson’s speech started to slur, then turned to flat-out gibberish during her report at the Grammys in Los Angeles on Sunday. At first the footage was made into a joke, a nervous reporter breaks down on air. However, Branson’s devastating moment may have been caused by more severe issues than nerves.

Speculations were made that the garbled speech may have been caused by a stroke. Branson was examined by paramedics, but it has not been absolutely confirmed that she suffered through a stroke. However, some sites have issued out apologies to Branson, and it is no longer a laughing matter considering that it may involve a serious medical incident.

Hopefully Branson will recover to good health, and hopefully her esteem from the incident will heal as well.

A statement of medical issues tends to get snarky commenters to back off, but does it ever really help a media professional recover?

Here is a segment from Good Morning America concerning the event:

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5 Responses to “Awards Night Nightmare: Serene Branson’s On-Air Stroke”

  1. sandratheoret February 18, 2011 at 9:42 pm #

    Erica Earl,

    Your blog really caught my eye. I really do feel bad for Branson though because I know this would really be a tough spot to be in. I am sure a lot of people were laughing at her first, but this is why it is important to know a whole story before saying something about someone. I hope Branson does not get discouraged by this and continues her work. I am happy to her that some sites are apologizing to her about laughing at her. Can you image if she would have died from a stroke how mad this would have made sites look? They should really find out all the information before laughing about this.

    Thanks,
    Sandra Theoret

  2. harden49 March 2, 2011 at 9:50 am #

    It was sad that so many people made fun of her regardless of whether it was a medical condition or not. I think laughing at people’s misfortune on YouTube and whatnot has become so common place for people, it’s surprising that so many apologized to her. I think Branson will be able to recover her career if she takes this incident in stride and is able to look past the shallow comments made on the web. Her home viewing audience defiantly will be able to forget it, so she just needs to have confidence in her reporting and go for it.

  3. lisjostaggs April 14, 2011 at 10:25 pm #

    Wow, I can’t believe that people would think this was just a case of the nerves. It seems a lot more seriously to me than that. I bet that was an awful feeling to be on air, wondering if real words are coming out of your mouth. It’s good to know that she is doing better though!

Trackbacks/Pingbacks

  1. Blog Comments « Growing and Thinking - February 28, 2011

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  2. Comment to Others « PR According to a College Student - March 2, 2011

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